
Are your direct marketing campaigns truly focused on generating net revenue? Have you recently developed a campaign where you mailed to 34% fewer contacts…and generated a 20% increase in revenue?
We have. In fact, raising more money while spending less is what we do every day.
We are The Donnée Group – a full-service direct marketing consultancy. We create visually stunning appeals that are appropriate for your donors. We offer years of experience working with large, multi-level national charities to small, community-based groups.
But what makes us really unique? It is our accent on the data; the most sophisticated understanding of data-driven marketing techniques our industry has to offer. This data focus means we don’t just look to short-term, quick fixes to generate additional gross revenue. Rather, we carefully evaluate and measure any direct marketing tactics on the basis of long-term net revenue implications.
And so, for your organization, our detailed analysis may suggest you can mail to 34% fewer contacts and raise 20% more revenue. Or reveal premium respondents who are costing you money in the long run. Or perhaps most importantly, uncover greater revenue opportunities from your ‘elite’ supporter group.
To learn more, please visit us at www.thedonneegroup.com.
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